Synopsis GEM:Z is a digital fashion accessories marketplace aiming to push digital fashion forward by highlighting young creatives. The brand utilizes a made-to-order model, whereby digital pieces can be virtually tried on and the physical pieces crafted from recycled silver can be ordered accordingly. Riding on the increasing wave of gamers worldwide and locally, GEM:Z differentiates itself by targeting young creatives, particularly female Gen Z gamers. GEM:Z aims to increase digital fashion adoption through in-game assets. Testimonial My journey at Raffles was tough, exciting, and ultimately enriching. I am grateful for the exposure to such a diverse group of students and the variety of creatives I have met. I am especially grateful to the friends I have made at Raffles an